Following are a selection of samples emphasizing email and landing page copy. More samples of other types of projects are available; just contact me to discuss the kind of work you’re looking for.
Email Sales Letter
This email sales letter was written to promote Magical Mind, Magical Body, a perennial best-seller for Nightingale Conant. I’ve left the extensive formatting in place to show how it was delivered.
Email Lift and Landing Page
This lift letter (my original copy) and landing sales page (heavily revised by me) sold the popular “7 Years to 7 Figures” course written by Michael Masterson and sold by Nightingale Conant. I’ve left the formatting in the landing page to show approximately how it was delivered online.
Affiliate Email Sequence
This series of five emails was written for affiliates to send to their lists in order to get warmed-up contacts onto a landing sales page. Price point not mentioned in email chain (except bonuses dollar value) — overall value proposition argument left for landing page.
Product Launch Package
This product launch package includes catalog description, author bio, email lift letter, and landing sales page to promote Matt Furey’s course “101 Ways to Magnetize Money … in Any Economy” for Nightingale Conant. I’ve left the formatting in the landing page to show approximately how it was delivered online.
Email Fundraising Letter
This email fundraising letter was written to promote a one-time gala in support of the Foundation and its work. The event had already been published to the website’s front page and in the weekly e-zine; the email was meant to push passive readers to action. The results of this campaign were more than 50 seats and sponsorship tickets sold valued at $500 each.
Lift Letter Sequence
The following lift letters were written to generate interest among a list of 40,000 self-improvement subscribers. Readers would continue from the lift letter into the offer promoting a free webinar. (Note: I did not write the offers, which were provided by the affiliate marketer.)
More Samples
Additional work samples are available — just let me know what you’re looking for.